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Initiative

Bitcoin Omnibus Survey

The Bitcoin Omnibus Survey monitors trends in Canadians’ awareness, ownership and use of Bitcoin and other crypto assets. The survey also measures Canadians’ financial and crypto literacy, and their use of cash.

Adopter: Bank of Canada

Initiative

SAFE Women

SAFE Women is a professional development training course to help financial literacy educators understand and apply trauma- and violence-informed approaches (TVIA) when supporting women.

Adopter: Families Canada

Initiative

Credit Canada GOLD

Credit Canada GOLD is a financial coaching program that provides participants the personalized support they need to meet individual financial goals. The program consists of 6 weeks of classes followed by 2 years of continued support.

Adopter: Credit Canada

Finding

Among Canadians who did not shop online in 2022, 12% said that it was too difficult to order online.

Initiative: Canadian Internet Use Survey

Adopter: Statistics Canada

Finding

In Ontario, 1 in 3 consumers (33%) reported experiencing an issue with financial service providers; poor customer service was the most common issue reported (16%).

Initiative: 2022 Consumer Research Study

Adopter: Financial Services Regulatory Authority of Ontario

Initiative

Canadian Internet Use Survey

The 2022 Canadian Internet Use Survey gathers data on how digital technologies and the Internet are transforming society, the economy, and the everyday lives of Canadians.

Adopter: Statistics Canada

Finding

If provided with an opportunity to speak to a financial advisor about 1 topic, Canadians ranked investing first, followed by retirement and budgeting.

Initiative: QUBER App

Adopter: QUBER

Finding

Nearly 80% of recent homebuyers believed that they understood how much mortgage they could afford.

Initiative: Mortgage Consumer Survey

Adopter: Canada Mortgage and Housing Corporation

Initiative

Mortgage Consumer Survey

Surveying over 4,000 Canadians, this tool has helped understand consumers’ thoughts, attitudes and behaviours regarding homeownership and the process of obtaining a mortgage.

Adopter: Canada Mortgage and Housing Corporation

Initiative

Guided Outcomes (GO)™

Eckler partners with employers, pension plans and unions across Canada to deliver workplace financial wellness services to employees and their members. Eckler’s Guided Outcomes (GO)™ financial wellness curriculum is a modular, multi-channel educational program that addresses the full spectrum of financial wellness: from cashflow management to retirement readiness.

Adopter: Eckler

Finding

The longer users have been saving with QUBER, the lower the chance they report reduced productivity at work due to money stress.

Initiative: QUBER App

Adopter: QUBER

Initiative

CanAge programs

CanAge works with government and financial service providers to identify challenges that frontline employees face when trying to provide optimal service for, and fair treatment of, seniors. This work is particularly relevant in supporting banks’ compliance with the Code of Conduct for the Delivery of Banking Services to Seniors.

Adopter: CanAge

Finding

89% of participants reported having improved skills using the Internet following a digital literacy training program.

Initiative: Digital Literacy Exchange Program

Adopter: Innovation, Science and Economic Development Canada

Finding

8% of Canadians reported that they could not get the financial support or advice they needed.

Initiative: Free independent ecosystem reports

Adopter: Financial Resilience Institute

Finding

Among Canadians who have debt, 30% of them sought advice from financial professionals to help them manage debt.

Initiative: Monthly Financial Well-Being Monitor

Adopter: Financial Consumer Agency of Canada

Finding

One year after a digital literacy training, the percentage of people who never use the Internet dropped from 3% to 1%.

Initiative: Digital Literacy Exchange Program

Adopter: Innovation, Science and Economic Development Canada

Finding

Only 1 in 4 Canadians can correctly identify the compounding effect of fees on investments over time.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

About half of Canadians understand that a mutual fund provides a safer return than an individual stock.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

Fewer than 50% of Canadians know how much money to save for retirement.

Initiative: Canadian Financial Capability Survey

Adopter: Financial Consumer Agency of Canada

Finding

More than 10% of Canadians reported that they could not access trustworthy and unbiased financial advice.

Initiative: Free independent ecosystem reports

Adopter: Financial Resilience Institute

Finding

1 in 5 Canadians are DIY investors. DIY investing is more popular among racialized Canadians (28%) than it is among non-racialized Canadians (18%).

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

54% of Canadians have received information on identifying investment fraud, mainly from bank resources, online material, financial advisors, or social media.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

In 2023, about 5% of Canadians reported that they could not access digital financial tools or resources.

Initiative: Free independent ecosystem reports

Adopter: Financial Resilience Institute

Finding

About 40% of Canadians understand when it is financially beneficial to borrow money.

Initiative: Canadian Financial Capability Survey

Adopter: Financial Consumer Agency of Canada

Initiative

Survey on Savings for Persons with Disabilities

The Survey on Savings for Persons with Disabilities gathers information about the knowledge and behaviours of Canadians with disabilities and their caregivers with regard to savings.

Adopter: Statistics Canada

Finding

About 60% of Canadians understand that bitcoin is not backed by a government.

Initiative: Bitcoin Omnibus Survey

Adopter: Bank of Canada

Finding

More than 60% of QUBER users took action to save money based on a behavioural nudge in the app.

Initiative: QUBER App

Adopter: QUBER

Finding

Participants of the FinLit U program reported more frequent saving after the 8-week workshop.

Initiative: FinLit U

Adopter: Black Moms Connection

Finding

Canadians’ top preference for receiving information about their investments is through digital channels (68%) followed by meeting with their advisor or getting a paper copy of their investment banking statement (15% each).

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Initiative

Money Matters

A free introductory financial literacy program for adult learners. The program offers free resources, workshops, and online courses to help learners increase their confidence to better manage their finances.

Adopter: ABC Life Literacy Canada

Finding

Racialized Canadians are more likely to self-report having a higher risk tolerance (16%) compared to other Canadians (6%).

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

65% of QUBER users accepted and successfully completed a saving challenge, and of those, 80% continued with other saving goals.

Initiative: QUBER App

Adopter: QUBER

Initiative

Survey on Banking of Canadians

The Survey on Banking of Canadians assesses the banking experiences of older Canadians as well as to identify challenges and potential solutions.

Adopter: Financial Consumer Agency of Canada

Finding

20% of Canadian investors do not know whom to contact if they want to make a formal complaint.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

In 2021, 1 in 5 Canadians with a health condition said their condition made it difficult to deal with their bank.

Initiative: Survey of Consumers' Awareness of their Financial Rights and Responsibilities

Adopter: Financial Consumer Agency of Canada

Finding

51% of homebuyers said that they discussed unexpected costs with their mortgage professional.

Initiative: Mortgage Consumer Survey

Adopter: Canada Mortgage and Housing Corporation

Finding

80% of QUBER users accepted a saving challenge, and of those, more than 80% successfully completed the challenge.

Initiative: QUBER App

Adopter: QUBER

Initiative

Investor Survey

The objective of the national investor survey is to help CIRO understand the attitudes, knowledge, beliefs and behaviours of Canadians, particularly Canadian investors.

Adopter: Canadian Investment Regulatory Organization

Initiative

OBSI programs

Share insights, experience and statistical information with regulators, government, industry and consumer groups to help inform public policy decisions.

Adopter: Ombudsman for Banking Services and Investments

Finding

About 5% of Canadians reported that they could not access insurance.

Initiative: Free independent ecosystem reports

Adopter: Financial Resilience Institute

Initiative

A targeted savings program

A program designed to help low-income individuals achieve financial stability through savings and workshops.

Adopter: Anonymous organization

Finding

About half of Canadians do not own investments, citing not having enough money to invest as the top reason.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

About 70% of Canadians say they are financially preparing for retirement.

Initiative: Canadian Financial Capability Survey

Adopter: Financial Consumer Agency of Canada

Finding

About 40% of Canadians compared credit cards from different companies before applying.

Initiative: Canadian Financial Capability Survey

Adopter: Financial Consumer Agency of Canada

Finding

40% of workshop participants opened tax-free savings accounts for emergency savings.

Initiative: A targeted savings program

Adopter: Anonymous organization

Finding

About 60% of Canadians understand the effect of inflation on savings.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

2 in 3 Canadians understand how compound interest works.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

Nearly 11% of Canadians reported that they could not access affordable credit.

Initiative: Free independent ecosystem reports

Adopter: Financial Resilience Institute

Finding

35% of homebuyers paid more than what they had planned.

Initiative: Mortgage Consumer Survey

Adopter: Canada Mortgage and Housing Corporation

Finding

18% of Canadian investors did not submit a formal complaint when they had concerns about their investment accounts, citing "nothing would come of it" as a top reason.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

The Financial Consumer Agency of Canada does not endorse, directly or indirectly, any adopters of the Measurement Plan, nor does it make any representations or warranties, express or implied, concerning the adopters' products or services or their fitness for a particular purpose.

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