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Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Among them, about 35% found it difficult to understand how to resolve a potential dispute.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Initiative

Your Money Seniors

Free, non commercial financial literacy education seminars designed to help Canadians gain an understanding of responsible financial management and achieve financial well-being. The seminars are presented by volunteer bankers in communities across Canada in English and French and are available both virtually and in-person.

Adopter: Canadian Bankers Association

Headline

Many Canadians with a disability experience difficulty with banking.

An effective financial ecosystem should be accessible to all Canadians. Understanding and improving banking accessibility for Canadians with disabilities will promote financial inclusion and equity.

The analysis is based on research and the findings supplied by the adopters of the National Financial Literacy Strategy Measurement Plan. The related findings can be found at the bottom of this page.

Source: Survey of Consumers' Awareness of their Financial Rights and Responsibilities, Survey on Savings for Persons with Disabilities

Finding

Just over half of Canadians (55%) said they are aware the Government of Canada has a department or agency dedicated to protecting its financial consumers. Among the rest, approximately 1/3 (35%) did not know and 10% said no there is no such department or agency.

Initiative: Survey of Canadians' Use of Banking Products and Services

Adopter: Financial Consumer Agency of Canada

Finding

Of the Canadians who contacted their bank for pandemic-related financial assistance, 52% received it. However, 8% turned down the offer for various reasons, such as the cost, concern about damaging their credit score, and the effort involved.

Initiative: Survey of Canadians' Use of Banking Products and Services

Adopter: Financial Consumer Agency of Canada

Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Among them, most used credit card, linked bank account, or online bill payment to make scheduled payments. However, about 10% found it difficult to understand how their payments would be made.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Initiative

BEAR financial consumer research

BEAR publishes guides and reports for stakeholders on how to apply behavioural insights, as well as engage in financial consumer research—for example, collecting data on credit card choice and ways to effectively promote savings behaviours.

Adopter: Behavioural Economics in Action at Rotman

Initiative

Financial Literacy Evaluation Toolkit

Financial Literacy Evaluation Resource Kit includes Strategy-Aligned Measures that gather information about the frequency and kinds of financial help opportunities that consumers engage in.

Adopter: Prosper Canada

Finding

70% of Canadians reported encountering a cyber security incident in 2022. Among those, 6% experienced a financial loss following the incident, from which they did not recover.

Initiative: Canadian Internet Use Survey

Adopter: Statistics Canada

Initiative

Monthly Financial Well-Being Monitor

The Monthly Financial Well-Being Monitor (formerly known as the COVID-19 Financial Well-Being Survey) is a monthly survey designed to collect information about Canadians’ day-to-day financial management and financial well-being.

Adopter: Financial Consumer Agency of Canada

Initiative

Canadian Financial Capability Survey

The Canadian Financial Capability Survey is designed to shed light on Canadians’ knowledge, abilities and behaviours as they relate to making financial decisions. A key objective is to assess how Canadians are doing on indicators of financial well-being and inform ongoing efforts aimed at strengthening their financial literacy.

Adopter: Financial Consumer Agency of Canada

Finding

Over 40% of bitcoin owners answer incorrectly or are uncertain about the basics of how bitcoin works.

Initiative: Bitcoin Omnibus Survey

Adopter: Bank of Canada

Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Among them, about 10% found it difficult to understand their payment schedule.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Initiative

Quiz on Being New to Canada

The Quiz on Being New to Canada helps gauge consumers’ understanding of the article: A newcomer’s guide to choosing a bank account, which provides information on eligibility to open a bank account, explains how to choose and open a bank account prior to arriving in Canada, account options once in Canada, potentially building a credit score, etc.

Adopter: Scotiabank

Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Among them, about 10% found it difficult to understand the total cost of the service.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Initiative

Fintech Cadence programs

Fintech Cadence supports the financial literacy ecosystem—and, in turn, promotes increased digital access and digital literacy—by helping to build and sustain the fintech community. They promote the education of fintech talent, support early-stage start-ups, and develop collaborations with financial institutions to help solve industry challenges. They track the fintechs in Canada, their areas of specialty, what kinds of products and services they provide, as well as details about their target audiences.

Adopter: Fintech Cadence

Finding

Seniors (68%) were more likely than non-seniors (62%) to agree that bank employees have the knowledge and skills to help them identify signs of financial abuse, fraud, or scams.

Initiative: Survey on Banking of Canadians

Adopter: Financial Consumer Agency of Canada

Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Among them, few made a complaint or tried to resolve a dispute with a financial service provider, or reported their experience of the dispute-resolution process.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Finding

Canadians who experienced personal health challenges or major life events had fewer investable assets.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Initiative

Pilot Study: Buy Now, Pay Later Services in Canada

The Pilot Study: Buy Now, Pay Later Services in Canada is a survey from the Financial Consumer Agency of Canada. It aimed to broaden the Agency's understanding of the buy now, pay later market in Canada, from the perspective of Canadian consumers.

Adopter: Financial Consumer Agency of Canada

Finding

43% of Canadians considered their primary financial institution helpful to their financial wellness.

Initiative: Free independent ecosystem reports

Adopter: Financial Resilience Institute

Finding

Participants of the FinLit U program reported seeking help with money more actively after the 8-week workshop.

Initiative: FinLit U

Adopter: Black Moms Connection

Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Among them, about 45% found it difficult to understand the impact of using the service on their credit score.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Initiative

Money and Youth Program

The Money and Youth program offers a widely popular financial literacy resource for students, empowering them to make informed financial decisions as they prepare for their futures. In addition to this resource, the program provides engaging finance workshops for students, as well as for the parents and teachers supporting their financial education journey.

Adopter: Canadian Foundation for Economic Education

Finding

33% of participants in a financial literacy workshop reported having either no chequing, or no savings account (i.e. underbanked), whereas 8% reported having neither (i.e. unbanked). Most unbanked and underbanked participants are under 21 and are less likely to have an income.

Initiative: Money Matters

Adopter: ABC Life Literacy Canada

Finding

From 2020 to 2021, 30% of Canadians faced challenges as a result of branch closures, including challenges that could potentially have been avoided if they had had means to manage their finances online (e.g., depositing cheques, accessing funds).

Initiative: Survey of Canadians' Use of Banking Products and Services

Adopter: Financial Consumer Agency of Canada

Finding

Fewer than 10% of Canadians reported using a Buy-Now-Pay-Later service during 2021. Most of them understood the amount of each scheduled payment.

Initiative: Pilot Study: Buy Now, Pay Later Services in Canada

Adopter: Financial Consumer Agency of Canada

Finding

In Ontario, 48% of mortgage brokerage users and 59% of health and life insurance users indicated they did not know their rights and protections related to these financial products.

Initiative: 2022 Consumer Research Study

Adopter: Financial Services Regulatory Authority of Ontario

Finding

In Ontario, a nearly 30% gap related to banking access at credit unions and access to health and life insurance was reported between consumers with high financial vulnerability and consumers with no financial vulnerability.

Initiative: 2022 Consumer Research Study

Adopter: Financial Services Regulatory Authority of Ontario

Finding

About 1 in 5 Canadians approached with a fraudulent investment opportunity were defrauded, with first-generation Canadians being most vulnerable to this type of fraud.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Finding

8% of participants in a financial literacy workshop reported having neither chequing, nor savings, account (i.e. unbanked). A quarter of those participants noted not knowing what financial products or services best suit their needs as a major reason.

Initiative: Money Matters

Adopter: ABC Life Literacy Canada

Finding

Users of QUBER, a personal finance app with behavioural insights, build an emergency fund of $1,000 or more in 2 years, on average.

Initiative: QUBER App

Adopter: QUBER

Finding

After being enrolled in a debt reduction program for up to 2 years, the total amount of debt paid off is $1 million across 186 participants, or over $5,000 per person on average.

Initiative: Credit Canada GOLD

Adopter: Credit Canada

Finding

Participants of the FinLit U program reported keeping track of spending and income more frequently after the 8-week workshop.

Initiative: FinLit U

Adopter: Black Moms Connection

Finding

Canadians took steps to protect their personal data online in 2022, such as restricting or refusing access to their geographical location (61%).

Initiative: Canadian Internet Use Survey

Adopter: Statistics Canada

Finding

Participants of the FinLit U program reported staying within their means more often after the 8-week workshop.

Initiative: FinLit U

Adopter: Black Moms Connection

Finding

In Ontario, distrust in banks was more common among consumers with high financial vulnerability (35%) compared to consumers with no financial vulnerability (17%).

Initiative: 2022 Consumer Research Study

Adopter: Financial Services Regulatory Authority of Ontario

Finding

Participants of the FinLit U program reported more frequently paying bills on time after the 8-week workshop.

Initiative: FinLit U

Adopter: Black Moms Connection

Finding

In 2022, 71% of Canadians took action to protect their laptop or computer from security incidents, such as keeping their operation systems up to date and using additional cyber security software.

Initiative: Canadian Internet Use Survey

Adopter: Statistics Canada

Initiative

Seedwell app

Seedwell is a personal finance app using behavioural insights to help consumers. Provided by employers, the app provides a central hub to help employees navigate the financial marketplace starting directly from their paycheque deposit. Consumers are provided with nudges (e.g., anticipating their pay and identifying ways they could use those funds), and access to financial literacy material and financial advisors, without being recommended specific products.

Adopter: Seedwell

Initiative

Common Good Retirement Savings Plan

A retirement savings plan for Canada's not-for-profit sector, designed to make retirement easier and more affordable.

Adopter: Common Good Plan

Initiative

Equifax programs

Equifax is currently focused on acquiring rental data in Canada to support the credit underserved. Canadians who rent their homes are often paying more than they would pay for a mortgage, but don’t get credit for consistently making those payments. Adding this to the mix can paint a more accurate picture for those who don’t have data traditionally used to describe financial health, helping them have more equitable access to credit.

Adopter: Equifax

Finding

Users of QUBER, a personal finance app with behavioural insights, save between $100 to $200 per month, on average.

Initiative: QUBER App

Adopter: QUBER

Finding

In Ontario, few consumers who report experiencing issues make a formal complaint. Among those who chose not to complain, many did not believe complaining would make a difference.

Initiative: 2022 Consumer Research Study

Adopter: Financial Services Regulatory Authority of Ontario

Finding

For Canadians who used online shopping in 2020, the most common payment method was by credit card.

Initiative: Canadian Internet Use Survey

Adopter: Statistics Canada

Finding

Participants of the FinLit U program reported more proactive debt reduction after the 8-week workshop.

Initiative: FinLit U

Adopter: Black Moms Connection

Initiative

CPA Canada survey

CPA Canada conducts nationally representative surveys annually to examine people’s attitudes and feelings towards their personal finances. The surveys help monitor how Canadians are handling new financial realities, managing financial stressors, and engaging in personal financial planning.

Adopter: Chartered Professional Accountants of Canada (CPA)

Finding

35% of buyers reported experiencing unexpected costs during the homebuying process. Immediate repairs were the most reported unexpected expense, followed by lawyer fees.

Initiative: Mortgage Consumer Survey

Adopter: Canada Mortgage and Housing Corporation

Finding

About 1 in 5 Canadians say they have been exposed to possible investment fraud; of those, 14% reported it, 81% did not and 5% did not know.

Initiative: Investor Survey

Adopter: Canadian Investment Regulatory Organization

Initiative

Mystery Shopping at Domestic Retail Banks

The goal of the mystery shopping project is to better understand how frontline bank employees sell financial products and services and how consumers experience the sales process.

Adopter: Financial Consumer Agency of Canada

The Financial Consumer Agency of Canada does not endorse, directly or indirectly, any adopters of the Measurement Plan, nor does it make any representations or warranties, express or implied, concerning the adopters' products or services or their fitness for a particular purpose.

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