Getting a mortgage to buy a home is one of the biggest financial decisions made by Canadians. According to the Bank of Canada, five-year, fixed-rate mortgages make up around 40% of all mortgages in Canada. Canadians renewing these mortgages in 2026 are likely to face increased interest rates and higher monthly payments.1 Understanding how consumers navigate their mortgage journeys is essential to strengthen their financial literacy, increase their preparedness, and improve financial outcomes.
To gain insight, the Financial Consumer Agency of Canada (FCAC) conducted research interviews and a survey about the experiences of Canadian mortgage holders during the mortgage lifecycle. The research revealed that almost 80% of Canadian2 mortgage holders consider comparing lenders important. Most interviewees recommended doing so to be prudent, feel confident that they got the best deal, and make sure they understood what their mortgage options were.
When asked about shopping around for their current mortgage, 48% of mortgage holders indicated that they had personally compared lenders. Thirty-six percent reported that someone else, like a mortgage broker, shopped around for them.3 Twenty percent of mortgage holders said that they had not compared lenders at all.
FCAC research shows that 37% of mortgage holders chose their lender primarily because they already bank with them. Buying a home and getting a mortgage is complex and often overwhelming. Consumers may have low mental bandwidth to consider all the parts of the decision. This can lead to an “inertia effect” for some — a preference for sticking with a familiar lender rather than shopping around. Additionally, 13% of mortgage holders did not know that negotiating mortgage terms or rates was an option available to them. Lack of awareness was more common among mortgage holders who are younger, have lower household incomes, live in Atlantic Canada, or are self-employed.4
When asked about what would motivate them to switch lenders in the future, mortgage holders cited better interest rates (77%), better product terms (21%), perks or offers (18%), and better client service (13%) as most important to them. However, 12% of mortgage holders indicated that nothing would motivate them to switch. A few participants in interviews said that trust or a personal network connection was important to them when considering their lender.
Each mortgage holder’s journey is different, and what works for one person may not suit another. While borrowers know their own circumstances best, the financial ecosystem can support mortgage decisions by addressing diverse needs, and working with Canadians to explain all the options available to them.