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Initiative

West Neighbourhood House Financial Counselling Platform

West Neighbourhood House and Prosper Canada have partnered to implement the use of a financial coaching/counselling platform. The goal is to develop a platform that seamlessly integrates all functions, from the first point of consumer contact to the financial coach’s/counsellor’s ongoing support of their client. Assessing and monitoring clients’ financial wellbeing is of key significance and will help tailor support to consumers’ needs. The platform will provide an understanding of key indicators such as income progression, savings, credit score, and financial goal progression.

Adopter: West Neighbourhood House

Initiative

Quiz on Student Banking 101 Video

The Quiz on Student Banking 101 Video helps gauge students’ understanding of the video: Check out our Student Banking 101. This video gives information on student account options, online banking and mobile app use, how to get financial advice, creating and managing a budget, and borrowing wisely. It also provides education on scams and frauds, providing “To-Do” lists on opening accounts, borrowing, and online security.

Adopter: Scotiabank

Initiative

Outiller les québécois victimes de fraudes à l'investissement en ligne (in French only)

Over the past decade or so, the Autorité des marchés financiers (AMF) has received reports from victims of fraud on fraudulent investment websites. This type of fraud has a range of consequences for victims. The Clinique de cyber-criminologie has been identified as a partner, as it offers prevention tools and individualised support services to victims of online fraud. The collaboration seeks to refer victims who contact the AMF to the clinic, so that they can receive support tailored to their situation.

Adopter: Autorité des marchés financiers (AMF)

Initiative

Canadian Center for Women's Empowerment programs

The Canadian Center for Women's Empowerment is currently working with financial service providers, social service agencies, policymakers and family lawyers to build tools and resources that will help them identify and respond to signs of domestic economic abuse for victims of intimate partner violence. These tools include the Economic Abuse Screening Tool for social service providers that helps frontline workers detect victims and refer them to appropriate financial resources; fact sheets for banks, social service providers and the general public on economic abuse tactics and resources; a financial literacy course specifically designed for victim-survivors to recover from economic abuse.

Adopter: Canadian Center for Women’s Empowerment

Initiative

Help! Managing Your Money on Campus Program

The Help! Managing Your Money on Campus program is designed to equip post-secondary students with essential financial skills to navigate their educational journey and beyond. It also provides valuable training and employment opportunities, empowering students to build both financial literacy and work experience for a brighter future.

Adopter: Canadian Foundation for Economic Education

Initiative

2022 Consumer Research Study

The Consumer Research study, that consisted of 4,000 adults from Ontario, provides an important opportunity for FSRA to better understand consumer attitudes (e.g., trust, satisfaction), engagement with regulated financial services (e.g., consumer knowledge, behaviours), and consumer characteristics, including vulnerability. The study will enable FSRA to, over time, monitor the impact of market changes, industry responses, and regulatory efforts on consumers, members, and beneficiaries.

Adopter: Financial Services Regulatory Authority of Ontario

Initiative

FP Canada Survey

As part of its IMAGINE 2030 vision of financial wellness for all Canadians, FP Canada has committed to conducting an annual survey to measure Canadians’ financial health through indices tracking 4 areas: financial well-being; financial confidence; access to financial advice; and trust in financial professionals. The results of the inaugural survey were published in the IMAGINE 2030 Benchmark Report, released in May 2022. FP Canada will provide a progress report each year until 2030.

Adopter: FP Canada

Initiative

FinLit U

Black Moms Connection launched FinLit U in 2020. It is an 8-week financial literacy masterclass designed for Black mothers and is led by Black financial professionals. The program leaders consult with consumers and financial professionals from the Black community to ensure a highly tailored approach that aims to improve confidence and rates of inclusion in the financial system. They use qualitative and quantitative feedback to assess consumers’ access and use of financial products and services, as well as to get a sense of the kinds of negative experiences that Black consumers may face.

Adopter: Black Moms Connection

Initiative

Digital Literacy Exchange Program

The Digital Literacy Exchange Program supports initiatives that teach fundamental digital literacy skills and promotes inclusion for Canadians from underrepresented groups who lack the fundamental digital literacy skills to participate in the digital economy and society. The program tracks many Strategy-Aligned Measures, including the percentage of program participants from underrepresented groups in the digital economy, and the percentage of program users that have increased their confidence, as well as those who report having improved their skills in using the Internet.

Adopter: Innovation, Science and Economic Development Canada

Initiative

Free independent ecosystem reports

The Financial Resilience Institute engages in regular data collection, analytics and publishing of free independent ecosystem reports on the financial resilience, financial health and financial well-being of Canadians and more financially vulnerable populations, plus Canadians’ financial inclusion and access-to-help challenges. This includes measurement and tracking of household financial resilience through the Institute’s peer reviewed Seymour Financial Resilience Index® and Financial Well-Being studies instruments.

Adopter: Financial Resilience Institute

Initiative

Managing Your Money in Canada Program

The Managing Your Money in Canada program helps newcomers navigate Canadian financial systems by integrating finance topics with language training, making them feel more prepared for life in Canada. With workshops available at basic, intermediate, and advanced levels, the program offers tailored financial education to suit diverse learning needs and backgrounds.

Adopter: Canadian Foundation for Economic Education

Initiative

Survey of Canadians' Use of Banking Products and Services

The Survey of Canadians’ Use of Banking Products and Services is designed to collect information during the pandemic about how Canadians are consuming financial products during the pandemic and to what extent they are accessing COVID-19-related financial assistance offered by the banks.

Adopter: Financial Consumer Agency of Canada

Initiative

QUBER App

QUBER is a personal finance app that encourages saving and learning through gamification. They use savings challenges, lotteries, and matched savings programs to nudge people to save more. Working with employers and Financial Institutions, they are able to capture key demographic and vulnerability-related information (e.g., people without emergency funds or those living paycheque-to-paycheque), as well as Strategy-Aligned Measures on the success, and number, of users completing challenges. They track saving amounts, frequencies, retention, fees paid, and confidence levels.

Adopter: QUBER

Initiative

Savings Circles

Savings Circles is an Individual Development Account (IDA) program that works with people in Calgary and surrounding area and Indigenous people within Treaty 7 Territory who are living on lower incomes and striving for more stability. For 6 months, participants commit to saving between $5 and $50 each month, engage in a minimum of 2 individual meetings with the facilitator, and attend 7 money management workshops. Monthly during the program, a participant’s savings are matched 3:1. This allows them to save up to $1,200 to purchase a productive and meaningful asset that will make a difference in the quality of their life.

Adopter: Momentum

Initiative

PennyDrops programs

Through peer-to-peer mentoring, PennyDrops has reached more than 17,000 high school students and 6,500 university students across Canada by delivering workshop-based sessions by trained university students. PennyDrops has also partnered with Indigenous empowerment organizations to develop programs that deliver financial literacy lessons to Indigenous youth. To track their impact, PennyDrops uses pre- and post-training surveys to assess the change in participants’ knowledge.

Adopter: PennyDrops

Initiative

Your Money Students

Free, non commercial financial literacy education seminars designed to help Canadians gain an understanding of responsible financial management and achieve financial well-being. The seminars are presented by volunteer bankers in communities across Canada in English and French and are available both virtually and in-person.

Adopter: Canadian Bankers Association

Initiative

Survey of Consumers' Awareness of their Financial Rights and Responsibilities

The Survey of Consumers' Awareness of their Financial Rights and Responsibilities gathers evidence of certain financial rights and responsibilities, highlights potential gaps in consumers’ awareness of certain financial risks identified in the Financial Consumer Agency of Canada's industry review of bank sales practices, and assesses results against the baseline established in 2019.

Adopter: Financial Consumer Agency of Canada

Initiative

IRCC-funded Settlement Program

The IRCC-funded Settlement Program aims to provide newcomers to Canada with information to make informed decisions, adequate official language skills, and support to build networks within their new communities. The Performance Measurement Strategy for the Program allows for the ongoing measurement and reporting of the Program’s expected results (including through data, research and reports).

Adopter: Immigration, Refugees and Citizenship Canada

Initiative

Quiz on Banking 101 – Credit Cards

The Quiz on Banking 101 – Credit Cards helps gauge consumers’ understanding of the article: Common financial mistakes to avoid in Canada, which provides advice on budgeting, reading the fine print in agreements/contracts, creating and maintaining a good credit history, different credit card options, credit card misuse, etc.

Adopter: Scotiabank

Initiative

Money and You: Seniors Edition Program

The Money and You: Seniors Edition program is designed to help older Canadians navigate financial and retirement planning with confidence. Through specialized workshops, the program provides valuable guidance on managing finances in retirement, ensuring seniors are well-prepared for their financial futures.

Adopter: Canadian Foundation for Economic Education

Initiative

Your Money Seniors

Free, non commercial financial literacy education seminars designed to help Canadians gain an understanding of responsible financial management and achieve financial well-being. The seminars are presented by volunteer bankers in communities across Canada in English and French and are available both virtually and in-person.

Adopter: Canadian Bankers Association

Initiative

BEAR financial consumer research

BEAR publishes guides and reports for stakeholders on how to apply behavioural insights, as well as engage in financial consumer research—for example, collecting data on credit card choice and ways to effectively promote savings behaviours.

Adopter: Behavioural Economics in Action at Rotman

Initiative

Financial Literacy Evaluation Toolkit

Financial Literacy Evaluation Resource Kit includes Strategy-Aligned Measures that gather information about the frequency and kinds of financial help opportunities that consumers engage in.

Adopter: Prosper Canada

Initiative

Monthly Financial Well-Being Monitor

The Monthly Financial Well-Being Monitor (formerly known as the COVID-19 Financial Well-Being Survey) is a monthly survey designed to collect information about Canadians’ day-to-day financial management and financial well-being.

Adopter: Financial Consumer Agency of Canada

Initiative

Canadian Financial Capability Survey

The Canadian Financial Capability Survey is designed to shed light on Canadians’ knowledge, abilities and behaviours as they relate to making financial decisions. A key objective is to assess how Canadians are doing on indicators of financial well-being and inform ongoing efforts aimed at strengthening their financial literacy.

Adopter: Financial Consumer Agency of Canada

Initiative

Quiz on Being New to Canada

The Quiz on Being New to Canada helps gauge consumers’ understanding of the article: A newcomer’s guide to choosing a bank account, which provides information on eligibility to open a bank account, explains how to choose and open a bank account prior to arriving in Canada, account options once in Canada, potentially building a credit score, etc.

Adopter: Scotiabank

Initiative

Fintech Cadence programs

Fintech Cadence supports the financial literacy ecosystem—and, in turn, promotes increased digital access and digital literacy—by helping to build and sustain the fintech community. They promote the education of fintech talent, support early-stage start-ups, and develop collaborations with financial institutions to help solve industry challenges. They track the fintechs in Canada, their areas of specialty, what kinds of products and services they provide, as well as details about their target audiences.

Adopter: Fintech Cadence

Initiative

Pilot Study: Buy Now, Pay Later Services in Canada

The Pilot Study: Buy Now, Pay Later Services in Canada is a survey from the Financial Consumer Agency of Canada. It aimed to broaden the Agency's understanding of the buy now, pay later market in Canada, from the perspective of Canadian consumers.

Adopter: Financial Consumer Agency of Canada

Initiative

Money and Youth Program

The Money and Youth program offers a widely popular financial literacy resource for students, empowering them to make informed financial decisions as they prepare for their futures. In addition to this resource, the program provides engaging finance workshops for students, as well as for the parents and teachers supporting their financial education journey.

Adopter: Canadian Foundation for Economic Education

Initiative

Seedwell app

Seedwell is a personal finance app using behavioural insights to help consumers. Provided by employers, the app provides a central hub to help employees navigate the financial marketplace starting directly from their paycheque deposit. Consumers are provided with nudges (e.g., anticipating their pay and identifying ways they could use those funds), and access to financial literacy material and financial advisors, without being recommended specific products.

Adopter: Seedwell

Initiative

Common Good Retirement Savings Plan

A retirement savings plan for Canada's not-for-profit sector, designed to make retirement easier and more affordable.

Adopter: Common Good Plan

Initiative

Equifax programs

Equifax is currently focused on acquiring rental data in Canada to support the credit underserved. Canadians who rent their homes are often paying more than they would pay for a mortgage, but don’t get credit for consistently making those payments. Adding this to the mix can paint a more accurate picture for those who don’t have data traditionally used to describe financial health, helping them have more equitable access to credit.

Adopter: Equifax

Initiative

CPA Canada survey

CPA Canada conducts nationally representative surveys annually to examine people’s attitudes and feelings towards their personal finances. The surveys help monitor how Canadians are handling new financial realities, managing financial stressors, and engaging in personal financial planning.

Adopter: Chartered Professional Accountants of Canada (CPA)

Initiative

Mystery Shopping at Domestic Retail Banks

The goal of the mystery shopping project is to better understand how frontline bank employees sell financial products and services and how consumers experience the sales process.

Adopter: Financial Consumer Agency of Canada

Initiative

Bitcoin Omnibus Survey

The Bitcoin Omnibus Survey monitors trends in Canadians’ awareness, ownership and use of Bitcoin and other crypto assets. The survey also measures Canadians’ financial and crypto literacy, and their use of cash.

Adopter: Bank of Canada

Initiative

SAFE Women

SAFE Women is a professional development training course to help financial literacy educators understand and apply trauma- and violence-informed approaches (TVIA) when supporting women.

Adopter: Families Canada

Initiative

Credit Canada GOLD

Credit Canada GOLD is a financial coaching program that provides participants the personalized support they need to meet individual financial goals. The program consists of 6 weeks of classes followed by 2 years of continued support.

Adopter: Credit Canada

Initiative

Canadian Internet Use Survey

The 2022 Canadian Internet Use Survey gathers data on how digital technologies and the Internet are transforming society, the economy, and the everyday lives of Canadians.

Adopter: Statistics Canada

Initiative

Mortgage Consumer Survey

Surveying over 4,000 Canadians, this tool has helped understand consumers’ thoughts, attitudes and behaviours regarding homeownership and the process of obtaining a mortgage.

Adopter: Canada Mortgage and Housing Corporation

Initiative

Guided Outcomes (GO)™

Eckler partners with employers, pension plans and unions across Canada to deliver workplace financial wellness services to employees and their members. Eckler’s Guided Outcomes (GO)™ financial wellness curriculum is a modular, multi-channel educational program that addresses the full spectrum of financial wellness: from cashflow management to retirement readiness.

Adopter: Eckler

Initiative

CanAge programs

CanAge works with government and financial service providers to identify challenges that frontline employees face when trying to provide optimal service for, and fair treatment of, seniors. This work is particularly relevant in supporting banks’ compliance with the Code of Conduct for the Delivery of Banking Services to Seniors.

Adopter: CanAge

Initiative

Survey on Savings for Persons with Disabilities

The Survey on Savings for Persons with Disabilities gathers information about the knowledge and behaviours of Canadians with disabilities and their caregivers with regard to savings.

Adopter: Statistics Canada

Initiative

Money Matters

A free introductory financial literacy program for adult learners. The program offers free resources, workshops, and online courses to help learners increase their confidence to better manage their finances.

Adopter: ABC Life Literacy Canada

Initiative

Survey on Banking of Canadians

The Survey on Banking of Canadians assesses the banking experiences of older Canadians as well as to identify challenges and potential solutions.

Adopter: Financial Consumer Agency of Canada

Initiative

Investor Survey

The objective of the national investor survey is to help CIRO understand the attitudes, knowledge, beliefs and behaviours of Canadians, particularly Canadian investors.

Adopter: Canadian Investment Regulatory Organization

Initiative

OBSI programs

Share insights, experience and statistical information with regulators, government, industry and consumer groups to help inform public policy decisions.

Adopter: Ombudsman for Banking Services and Investments

Initiative

A targeted savings program

A program designed to help low-income individuals achieve financial stability through savings and workshops.

Adopter: Anonymous organization

Initiative

Indicators for Financial Empowerment

Indicators for Financial Empowerment serve as a resource for ecosystem stakeholders to track progress in a systematic way.

Adopter: Prosper Canada

Initiative

Website Survey 3

A website survey designed to assess consumers' understanding of web content.

Adopter: Anonymous organization

Initiative

Website Survey 1

A website survey designed to assess consumers' understanding of web content.

Adopter: Anonymous organization

The Financial Consumer Agency of Canada does not endorse, directly or indirectly, any adopters of the Measurement Plan, nor does it make any representations or warranties, express or implied, concerning the adopters' products or services or their fitness for a particular purpose.

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